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The Executive Connection SM

a publication of The Virtual Executive Coach SM

"Vision + Accountability = Success!"

www.virtualexecutivecoach.com

November, 2008 

In This Issue:

1. Preview
2. Executive Summary
3. Behavioral Economics
4. Helpful Hints


1. Preview
The Executive Connection explores the creative and analytical process of business development, team-building, and executive development. We are an interactive community of executives and small business owners who desire to network with like-minded high-performance executives to enhance our knowledge, skills, and aptitudes in the competitive business world.

Published monthly, the Newsletter offers coaching suggestions around the topics of: business development, financing, marketing, networking, incorporations, mergers, human resources, governmental regulations, and tax laws. Topics are presented from the perspective of Keith Barton and represent only his ideas on creating and running your business.

Because we are an interactive community of executives and business owners, other viewpoints are welcomed and may be printed in future monthly newsletters with permission from Keith Barton.


2. Executive Summary

November, 2008

Dear Executive Connection Subscriber,

This month's newsletter features: Behavioral Economics


3. Behavioral Economics

I owe the idea for this article from my good friend, Dan Kutsko, a physicist and teacher, who inspires his students to think "outside the box." He is also a student of history, astronomy, mathematics, and classical literature. He shared an article from an ongoing think tank called "The Edge" which is comprised of leading scholars around the world who focus on the intersection between probability theory, psychology, and economics. Led by Richard Thaler, the father of behavioral economics and the Director of the Center for Decision Research at the University of Chicago Graduate School of Business, he is coauthor (with Cass Sunstein) of Nudge: Improving Decisions About Health, Wealth, and Happiness. Other noted colleagues are: Sendhil Mullainathan, Professor of Economics at Harvard and Executive Director of Institute of Quantitative Social Science, and Daniel Kahneman, Professor of Psychology, Princeton University and Woodrow Wilson School of Public and International Affairs. He is also the winner of the 2002 Nobel Prize in Economic Sciences for his pioneering work in integrating insights about human judgment and decision-making under uncertainty, a timely topic given today's Stock Market and global economy.

Thaler offers four tenets for his foundations of behavioral economics: bounded rationality, bounded selfishness, bounded self-control, and bounded arbitrage. The first three bounds are self-evident and based on human behavior. The economic markets are able to exploit human folly, according to Thaler, which is why panic selling occurs in a down market (rather than buying) and vice versa in an up market. Bounded arbitrage has to do with the limits one is willing to compromise given risk-reward and duration in the markets. The longer the duration, the more the volatility and risk-reward; the less the time left for retirement, the lower the volatility and less the risk-reward, thus more conservative investments of liquidity. Social psychology can predict that humans fear loss more than we love gain; thus we are less willing to opt out of savings programs than opt-in (which is the current system). Also, people are influenced by money and tend to be more selfish and less willing to help others. Those who are skeptical of a more wholelistic and religious view of monetary envy being evil, tend to be more risk-aversive in their investments. Those who believe that money is no more than currency provided by providence with spiritual gifts of talents, skills, and abilities tend to be more risk-aversive and willing to share their money through philanthropy (witness the Gates Foundation and Warren Buffett).

Thaler talks about Econs and Humans. Humans are like Homer Simpson, while Econs are like Mr. Spock. Humans care about how a question is put to them that an Econ would identify as mathematically equivalent without emotion. Thaler has a concept called "libertarian paternalism" which is an Opt-In program such as save more tomorrow (SMT) for 401k plans. We don't generally save much, so his program allows us to save on the basis of promotions and raises, which means our standard of living remains relatively constant (a tough nut to crack for most humans). In fact we, as humans, opt-in for the "spend for tomorrow" program which is promulgated by credit card companies who get rich off our greed and selfishness. Before we know it, we're counting on bonuses to meet living expenses, and bankruptcy is right around the corner.

Sendhil argues that poor people exhibit similar behavior with food stamps and payday loans. His argument is that under scarcity there is a systematic effect that you put the discount rate way too high for our own good. Senhil's research concentrates on his native country of India where he studies fruit vendors who typically have debt payments from their profits, similar to credit card payments in the U.S. His argument is that busy folks behave similarly to poor folks: if you have little time, it is scarce and you are as time-poor as the fruit vendors in India. You commit to future events (raise, bonus, promotion, lottery) and act like there is no tomorrow while spending. The crux of this argument is that time cannot be borrowed or banked, so when the bank calls in your loan, we must default because we think we can bank time.

More discussion about behavioral economics will be discussed in future issues, but I direct your attention to Edge for more information on this topic.



Helpful Hints:
  1. Argue that monetary temptation is a regressive tax, while time temptation is a progressive tax.


  2. Look at your present savings plan; to what extent do you ignore time constraints? What can you change in your spending and borrowing habits to lessen this gap?


  3. Why do poor people contribute a greater percentage of their disposable income to charitable organizations and churches? How does Thaler's theory explain why such seemingly irrational behavior is, in fact, rational?


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Be assured your name and email address are confidential. We do not sell, rent or share our mailing list with anyone.


Contact Information:

Keith Barton, Ph.D.
Voice: 281-583-5005
Fax: 281-583-5008
Web: http://www.virtualexecutivecoach.com
E-Mail: keith_barton@att.net
(c) Copyright 2008, Virtual Executive Coach SM and A. Keith Barton, Ph.D.
All rights reserved.


Distribution Rights:

The Executive Connection SM is copyrighted, but you may retransmit or distribute it to whomever you wish as long as not a single word is changed, added, or deleted, including the contact information. However, you may not copy it to a web site.

Republication of The Executive Connection SM in paper media is encouraged and permitted by individuals, organizations and associations, as long as the issue is reprinted in its entirety, without change, and includes the contact information.

With advance permission, we are happy to edit an issue to fit your space requirements. Republication also is encouraged under other circumstances. However, the advance permission of
A. Keith Barton, Ph.D. must be obtained in the event that changes in the text are desired.


The Executive Connection SM Mission:

The Executive Connection SM is dedicated to helping first-time business owners and executives to recognize resistance to change, while they create and manage their own businesses. My goal is to help you transform your vision into a successful business venture with the addition of accountability structures and silent partner.

The Executive Connection SM is a publication of The Virtual Executive Coach SM and Keith Barton, Ph.D.

We would like The Executive Connection SM to be as interactive as possible. If you have feedback, comments, topics you would like addressed, or can suggest additional resources to benefit us all, please email us at any time. Send your e-mail to keith_barton@att.net .

Please forward this issue to anyone you think would find The Executive Connection SM interesting and beneficial. Your recommendation helps us keep growing, and ensures an excellent exchange of information and techniques.


Archives:

You can read previous issues of The Executive Connection SM in our archive section.


About Keith Barton, Ph.D

Dr. Barton received his Ph.D. in 1972 from the University of Texas at Austin and has been a practicing therapist for over thirty years. He is a graduate of MentorCoach and is accepting new clients.

He has been an adjunct professor at the University of South Carolina, consultant to Fortune 500 companies in executive development, founded and managed Texas Community Living Ventures, Inc., in 1986 for providing group home services to persons with mental retardation. Keith founded and has been running a clinical practice in Northwest Houston since 1990.

He writes part-time with the goal of completing one novel a year. His desire to coach others derives from his passionate interest in helping others become attuned to their creative powers of storytelling.

Dr. Barton has training in coaching, cognitive and family therapy and health psychology. He has published articles, made presentations and conducted workshops about:

Small Business Development
Employee Wellness Programs
Anxiety and achievement
Stress management
Self-esteem
Communication skills
Leadership styles
Core values in the workplace
Executive Development
High-performance groups
Physician support groups
Writer support groups

© 2010 The Virtual Executive Coach SM and Keith Barton.




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